The new edition of the Cannes Film Festival has arrived, and with it, the new CresCine newsletter. The CresCine newsletter is published as part of the Horizon Europe project “Increasing the International Competitiveness of the Film Industry in Small European Markets” which consist of 26 partners in consortium, with IRMO being one of them, bringing together experts from the scientific sector and the film industry.

In anticipation of Cannes, read in the new CresCine newsletter:

  • The Marché du Film – Festival de Cannes, which started this week, is undoubtedly the most significant event in the global audiovisual and content industry. CresCine is proud to have Marché as a consortium member of the project. This year’s edition of Marché, running until May 20th 2024, will host several exclusive CresCine events on the future of financing, the development of film professionals’ skills, and the presentation of the first State of European Film report. In the new issue of the newsletter, you can also find information about all other activities CresCine will undertake as part of the 77th Cannes Film Festival.
  • The report “Small European Film Markets: Portraits and Comparisons” has been published, providing an overview of the specificities, challenges, and diversity of small European film markets. In the report, you can read more about the market ecosystems of seven European countries (Belgium (Flanders), Denmark, Estonia, Croatia, Ireland, Lithuania, and Portugal), see how the COVID-19 pandemic has impacted small film markets, film production, and exhibition, read a comparative analysis of film production in small markets compared to the five major European countries (Spain, Italy, France, Germany, and the United Kingdom) and Poland, and find answers to 16 key questions regarding the current state of the European film industry, as well as explore market trends through interactive data visualizations. The entire report can be found here.
  • A collaborative workshop of projects funded by the Horizon Europe call will be held in Cannes, where representatives of the REBOOT, SCENE, and CresCine projects will discuss research important for the future of European cultural heritage and film production. At the workshop, you can discover data from the CresCine project’s research on using the latest technologies to increase the competitiveness of small European countries, learn how multi-dimensional databases and generative artificial intelligence shape the promotion of European cultural heritage, explore the challenges and opportunities of artificial intelligence in the creative process, and delve into the dynamic field of generative artificial intelligence and its impact on copyright. You can join the workshop here.
  • CresCine’s coordinator, Lusófona University, is implementing the project „Center of Excellence and Pedagogical Innovation in Cinema and Media Arts“ (CECAM) with the support of the European Union’s Resilience Fund. The center is designed as a hub for developing pedagogical excellence in film and media arts, focusing on developing skills and competencies crucial in all artistic domains where creativity and critical thinking are key. The center’s work will focus on: teacher education and improving pedagogical practices to foster excellence in education; lifelong learning programs providing industry professionals with opportunities for continuous skill development; and living labs as dynamic spaces for young creative talents to collaborate and innovate. This initiative builds on Lusófona University’s ongoing efforts within the European projects FilmEU and CresCine to align with future labor market needs and address skills gaps in the European film and audiovisual industry. The project will be implemented over the next three years with approximately one million euros in funding.


You can access the entire CresCine newsletter here, and all information about the CresCine project can be found on the project’s website.

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